How Does R&D Improve Parking?
Posted: Jun, 09, 2025 9:40AM ET • 2.5 min read
Research and development (R&D) is essential to modernizing parking systems through intelligent innovation and technological integration, supporting the growing demand for efficient, user-friendly parking experiences.
This article explores how R&D is driving next-generation solutions that simplify operations, enhance customer satisfaction, and improve overall facility performance.
Advancing Parking Hardware
R&D is driving the creation of smarter, longer-lasting parking technologies. Advanced hardware like smart parking meters, license plate recognition technology, gated parking systems, and electric vehicle charging stations deliver improved performance and fewer down times. These solutions eliminate excessive maintenance costs without sacrificing system reliability. Many new systems now include real-time monitoring and remote support capabilities to meet evolving user needs. Ongoing in-house research and development efforts across the industry are paving the way for more resilient and adaptable parking infrastructure.
Enhancing Software Solutions
R&D also powers the creation of custom software solutions that simplify and strengthen parking operations, offering data-driven intelligence that improves facility performance, user experience, and operational efficiency. With more advanced operations, R&D supports the advancement of centralized management systems that integrate predictive analytics and remote diagnostics to streamline operations, enable preventative maintenance, and support data-driven decision-making. These innovations help facility managers make smarter, faster decisions for improved outcomes.
Improving the Customer Experience
R&D is key to improving the customer experience with simplified systems. Integrations like mobile apps and virtual customer and technology support reduce downtimes and make parking easier, increasing customer satisfaction and return visits. When parking is easy, it builds confidence, and that's what makes R&D a long-term investment with immediate benefits.
R&D leads to faster, smarter, and more effective parking operations. Facility managers and owners gain measurable improvements in reliability, cost-efficiency, and innovation, while customers enjoy a seamless parking experience. As parking needs evolve, continuous investment in R&D will remain key to staying competitive.
References
Donatucci, A. (2024, January 30). The future of the parking & mobility industry: A global outlook. Parking Industry. https://www.parkingindustry.ca/parking-technology/the-future-of-the-parking-mobility-industry-a-global-outlook
Lato, L. (2025, January 9). Top 25 solutions to optimize your parking operation in 2025 - precise ParkLink: Parking management services. Precise ParkLink | Parking Management Services. https://www.preciseparklink.com/news/top-25-solutions-to-optimize-your-parking-operation-in-2025
Saltzman, M. (2024, January 26). Precise parklink takes centralized client support to the next level with launch of DCC. Parking Industry. https://www.parkingindustry.ca/feature-articles/precise-parklink-takes-centralized-client-support-to-the-next-level-with-launch-of-dcc
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ABOUT THE AUTHOR
Joe Ritacca
Vice President, IT and Research & Development
As Vice President of Precise ParkLink’s Research and Development department and as the head of Precise ParkLink’s Project Management Office, Joe leads a team of systems engineers and software developers, guiding the development of creative solutions. The innovations and integrations he and his team develop let Precise ParkLink offer something truly unique in the Canadian marketplace — a fully turnkey parking technology and management solution. Having studied business administration and computer science at Ryerson University, and with over 25 years of parking industry experience, Joe is ideally suited to his role building teams that can conceptualize solutions and drive change on clients’ behalf.
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